Investor profile

Alaris Equity Partners

PE

USCAB2B SaaSEnterpriseConsumerFintechOther

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Investment thesis

Alaris Equity Partners invests in lower middle market private companies in North America through non-control preferred and common equity, providing long-term capital to founders and management teams who wish to retain operational and cultural control of their businesses. The firm targets asset-light, cash-flow-positive companies with historical free cash flow in excess of $5 million, deploying initial equity checks of $30–$150 million (sweet spot $40–$75 million) across B2B services, B2C services, construction, consumer products, and financial services. Alaris' structure is designed as a true 'win-win partnership': distributions to Alaris are set annually based on a top-line performance metric (e.g., net sales or gross profit), with a reset collar of +/–7–8%, aligning returns with partner growth while providing founders with no board interference, no voting dilution, and no forced exit timeline. The firm's long-term goal is to create an optimal, growing income stream for its public unitholders (TSX: AD.UN) while enabling its private company partners to pursue sustainable, founder-led growth.

Notable quotes

Since our founding in 2004, we have invested in 43 portfolio companies, providing our partners with over $2.9 billion in capital, generating a 16% IRR from exited investments and returning over $800 million to unitholders through distributions and unit buy backs. The significant success that we have seen over the past 21 years has set us up to capitalize on continued growth within our segment of the $3 trillion North American private equity market.

Steve King · Alaris Equity Partners News Release – October 21, 2025 · 2025-10-21

As the largest independent management consulting company in Canada, this asset was highly sought after by private equity firms across North America. Since its founding, Optimus has become an essential and sought after advisor to the Canadian banking industry, one of Canada's most stable industries. Similar to Alaris, Optimus' growth and success is the result of the strong culture that it has created over the last 15 years, and we look forward to supporting the Company's growth in the years to come.

Steve King · Alaris Equity Partners News Release – November 6, 2025 · 2025-11-06

We know the business will be around 50 years from now. We want to own steady Eddy old-economy businesses that don't have a lot of obsolescence risk.

Steve King · Canadian Business Magazine – Steve King profile

Team

Steve King

President and Chief Executive Officer

Other

Gregg Delcourt

Chief Investment Officer

Other

Amanda Frazer

Chief Financial Officer

Other

Dan MacEachern

Managing Director

Other

Curtis Krawetz

Managing Director

Other

Mike Ervin

Chief Legal Officer & Corporate Secretary

Other

Recent investments

CompanyRoundSizeDate
Kubik LPPreferred Equity + Common Equity$75m2026-04-02
Optimus SBR Inc.Preferred Equity + Common Equity$116m2025-11-06
Renew Medical GroupPreferred Equity + Common Equity$30m2025-12-01
McCoy Roofing Holdings LLCPreferred Equity + Common Equity$27m2025-10-21
Cresa LLCFollow-On Preferred Equity$21m2025-10-21
Body Contour Centers LLC (Sono Bello)Preferred Equity$30m
Ohana Growth Partners LLCPreferred Equity + Common Equity
D&M LeasingPreferred Equity
Amur Financial Group Inc.Preferred Equity + Common Equity
3E, LLCPreferred Equity

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