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Dig Ventures

GBDEFRIENLSEILUSOtherB2B SaaSAI/MLDevtoolsEnterpriseCybersecurityFintech

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Investment thesis

Dig Ventures is a European, operator-led VC that backs "the most ambitious B2B SaaS, AI, and Cloud Infrastructure founders at pre-seed and seed stages." Founded by Ross Mason (MuleSoft founder) and Melissa Klinger after their $6.5B exit to Salesforce, the firm combines deep technical depth with hands-on operational expertise — helping founders with go-to-market strategy, sales, product, and fundraising. As Mason puts it: "We see an enormous opportunity in Europe right now — these founders combine deep technical brilliance with a powerful underdog mentality, but the bridge between technical excellence and commercial success is often missing. That's where DIG comes in." The firm invests primarily across Europe (with consideration for Israel and the US), writing initial cheques of $500K–$3M and actively supporting Europe-to-US expansion.

Notable quotes

We see an enormous opportunity in Europe right now – this is the moment for the next generation of globally impactful tech companies to emerge from Europe. These founders combine deep technical brilliance with a powerful underdog mentality, but the bridge between technical excellence and commercial success is often missing. That's where DIG comes in.

Ross Mason · EU-Startups, April 2025 · 2025-04-09

Founders tell us that we just engage with them on a conversational level, because we've come out of MuleSoft … We like taking very technical products and selling them well. And that is half the battle in this space.

Melissa Klinger · TechCrunch, April 2025 · 2025-04-09

Going from zero to one and actually helping package that and selling it is not something any VC can do — but we can.

Melissa Klinger · TechCrunch, April 2025 · 2025-04-09

Team

Ross Mason

Recent investments

CompanyRoundSizeDate
Dash0Seed2024-01-01
Nexos.aiSeed2025-01-01
People.aiSeed2019-01-01
ComplyAdvantageSeed2019-01-01
RossumSeed2020-01-01
TaktileSeed2021-01-01
DeepnoteSeed2021-01-01
BubbleSeed2020-01-01
BirdyChatSeed2026-05-01
SequenceSeries A$20m2025-12-01

Frequent co-investors

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