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IRIS Ventures

ESGBFRITSEUSConsumerHealthtechMarketplacesOther

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Investment thesis

IRIS Ventures is a Barcelona-based growth equity firm that backs purpose-driven consumer brands and tech-enabled solutions across Europe, the UK, and the US. The firm specialises at the intersection of community, branding, innovation, and technology — targeting categories including beauty, health, wellness, nutrition, longevity, lifestyle, and modern commerce — with the conviction that 'innovation does not only come from technology, but also from how people live, consume and care for themselves and the planet.' IRIS takes a close partnership approach, actively collaborating with founders on scaling, brand strategy, and international growth, drawing on a network of influential European family offices. Its investment thesis is intentionally removed from AI and deep tech, focusing instead on the next generation of leading consumer brands that will transform and improve consumers' lives.

Notable quotes

The success of this first closing in record time for our second fund demonstrates that, for us at Iris Ventures, investing with purpose has both soul and return.

Montse Suárez · capital-riesgo.es / Vestbee (October 2025) · 2025-10

If you look at the categories that we bet on — that's health, wellness, beauty, education — the majority of end consumers in these categories are women.

Montse Suárez · Sifted (December 2021) · 2021-12

Consumers are seeking science-based, transparent, and holistic self-care experiences.

Celia Bosch · WWD / capital-riesgo.es (December 2025) · 2025-12

Recent investments

CompanyRoundSizeDate
InnerskinGrowth$15m2025-12-03
Goddess MaintenanceSeed2025-10-28
HealfSeries A2025-06-10
MaurtenSeries B$22m2024-07
EssentialistSeries A$10m2024-07
SuperlativaSeed$2m2024-11
SayshSeries A
ArtemestSeries A
VICIOSeries A
OlisticSeed

Frequent co-investors

VC firmDeals together
Label Capital1
Ekarpen Private Equity1
Altamar1

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