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Love Ventures

GBFintechB2B SaaSAI/MLConsumerEnterpriseOther

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Investment thesis

Love Ventures is an EIS fund backing the founders propelling UK productivity — from pre-Seed to Series A — across three core verticals: Fintech, Future of Work, and Consumertech. The firm believes the UK faces a productivity crisis and a window of opportunity, and that emerging technologies like AI, automation, and real-time data are enabling smaller teams to do more with less. Founded by brothers Marcus and Adrian Love in 2020 with an angel-investor ethos, Love Ventures seeks to bring the pace, conviction, and collaboration of angel investing to early-stage venture capital — backing founders who are modernising financial infrastructure, building the software powering leaner and faster teams, and developing consumer technologies that raise the standard of everyday life.

Notable quotes

Five years ago today, my brother Marcus Love and I started Love Ventures with a simple belief: that the right combination of founder-friendly capital and genuine partnership could transform industries.

Adrian Love · LinkedIn post by Adrian Love · 2025-08-21

We set out to make venture capital more human and add some 'LOVE' to the industry. We believe that investors are more than just a cheque — they want to learn about technological innovation and actively help the startups we back.

Marcus Love · LinkedIn post by Marcus Love · 2025-08-21

At Love Ventures, we believe the next decade will be defined by productivity-enhancing innovation — tools that help people and businesses work smarter, operate leaner, and grow faster. That's why we're backing the founders building this future.

Love Ventures · Love Ventures thesis page, loveventures.co.uk/thesis

Team

Adrian Love

Co-Founder and General Partner

FintechB2B SaaSConsumer

Alice Knibbs

Senior Associate

FintechConsumer

Annabel Stanford

Associate

FintechB2B SaaS

Bill Corfield

Principal

FintechB2B SaaS

Marcus Love

Co-Founder and General Partner

FintechB2B SaaSConsumer

Olly Norman

Associate

FintechB2B SaaS

Recent investments

CompanyRoundSizeDate
ProloSeed$6m2026-07-14
RalioPre-Seed$3m2026-04-14
Round TreasurySeed$6m2026-04-10
TemboSeries A2023-05-31
BankedSeed
Connect EarthSeed$7m2023-06-08
Fifth Dimension AIPre-Seed2023-11-12
MintagoSeed$5m2023-11-12
DetectedSeed$6m
ApraoSeed

Frequent co-investors

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