Investor profile
Velocity Capital Advisors Limited
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Velocity Capital Advisors invests in exciting, innovative, technology-enabled businesses from Seed to Series A, with a particular focus on B2C/B2SME and D2C companies. Operating through SEIS and EIS funds, Velocity looks to provide its investee companies with an 'unfair advantage' beyond pure funding — bringing to bear the founders' own experience as entrepreneurs, financiers, and marketers, as well as access to non-dilutive user-acquisition funding via Velocity Juice. Whilst sector-agnostic, Velocity prioritises companies with a clear marketing need and the ability to scale quickly, and is proud to be one of the UK's leading VCs in B2C/D2C businesses, having invested in 46 companies with 44% female founders and 36% ethnic minority founders.
Notable quotes
“We aren't just a finance solution, we're a network of founders and experts who appreciate the challenges of accelerating growth.”
“The Velocity funds invest in exciting, innovative, technology-enabled businesses from Seed to Series A. Velocity looks to provide its investee companies with an unfair advantage beyond the provision of pure funding.”
Recent investments
| Company | Round | Size | Date |
|---|---|---|---|
| Payr | Seed | $2m | 2026-03 |
| Kohort | Series A | — | 2025 |
| Patchs | Seed | — | 2024 |
| Fussy | Seed | — | 2023 |
| Swoop | Seed | — | 2022 |
| Machine Medicine Technologies | Seed | — | 2021 |
| Sonic Jobs | Seed | — | — |
| Network B | Seed | — | — |
| NextUp | Seed | $232k | 2017-07 |
| The Curators | Seed | — | 2023 |
Frequent co-investors
| VC firm | Deals together |
|---|---|
| The Raine Group | 1 |
| Eurazeo | 1 |
| AlbionVC | 1 |
| Triple Point | 1 |
| Portfolio Ventures | 1 |
| Sandbox Industries | 1 |
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