Investor profile
SVV (Sure Valley Ventures)
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SVV is an entrepreneur-led, UK and Ireland focused venture capital firm that has invested in high-potential Artificial Intelligence (AI) software companies since 2017. The firm is run by former founders turned investors who bring decades of hands-on operational experience, with more than half the team holding advanced qualifications in Computer Science or Engineering. SVV backs product-centric ventures that demonstrate a distinct technological edge in AI and present clear use-cases in B2B scenarios, investing in software companies that use foundational core AI technologies to solve real-world industry problems. SVV invests at the earliest stages — pre-seed through Seed and into Series A — typically writing initial cheques of £750k–£1.5m and co-investing to assemble packages of £1m–£3m. The firm's two funds are backed by the British Business Bank and Enterprise Ireland. Beyond capital, SVV actively shapes the AI ecosystem through government advisory roles, university partnerships (Imperial College London, University College Dublin, University of Oxford), and keynote appearances at events such as Web Summit and the London AI Summit.
Notable quotes
“"AI has enormous potential for society but there are risks and dangers too."”
“"The biggest mistake a founder can make is running out of cash."”
“"With the rapidly growing demand for AI in Defence and Security, and the team's deep domain expertise, we believe Vizgard has the potential to become a global leader in AI vision automation."”
Team
John Frizelle
CTO & Venture Partner
Recent investments
Frequent co-investors
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